Bringing TNS research to life through data visualisation

data visualisation website

Our initial data visualisation work for TNS acted as a catalyst for change throughout the company and now our relationship spans multiple skills and projects, from brand identity to data visualisation to content.

Digital Life

data visualisation website

“This was a ‘game-changing’ campaign for TNS. Not only did it effectively position us in the digital space, it generated fantastic excitement and energy with our people and our clients.” Zoe Lawrence, Head of Influencer Marketing, TNS

For the second year running we have developed an interactive data visualisation piece to bring to life the TNS Digital Life study - the largest and most comprehensive analysis of the global digital consumer. The first Digital Life piece attracted the attention of world media, featuring on the FT, BBC, Wall Street Journal and CNN. The website received over 300,000 hits.

The latest iteration of the study goes even further, drawing out insights and stories, bringing them to life through editorial-style data visualisation. Launched in November 2011 the new visualisation is already showing high levels of engagement with average time on site over 11 minutes.

Visit the site

http://tnsdigitallife.com



Mobile Life

website data visualisation

Following the success of the Digital Life project, TNS asked Digit to help launch their global Mobile Life study. We created an interactive data piece with a new and distinctive visual style, making sure it felt part of the same family as Digital Life.